This month’s issue helps retail garden centers raise their game and strengthen their connections with their customers. Columns: Growing Knowledge, an ongoing series provided by Oregon State University in collaboration with the USDA and in partnership with OAN. Download a PDF of this issue.
Director’s Desk: Buckle up for a testy political year
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Elected officials can make the industry buckle as quick as a pen signs a piece of paper. We have you covered at the state and federal level.
Growing Knowledge: Focusing on silicon
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Researchers study using silicon-calcium supplementation on rhododendrons to reduce herbivores.
Nurseries capitalize on fondness for grasses
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The increasing popularity of ornamental grasses is fueling a drive for new varieties and innovations.
Nurseries look to become the place to be
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Many of Oregon’s nurseries have found creative ways to invite customers to come and stay a little longer, enjoy a day in the country and spend a little money.
Retail nurseries work to expand their reach
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Diverse customers means that a multi-pronged approach in marketing is required
In the Know: Naturally native
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Whether a plant is native or not can create confusion for the gardener and this is where an independent garden center can shine with knowledge to share.
OAN honors the industry’s best
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Several of the nursery and greenhouse industry’s finest servants received their deserved recognition at the President’s Awards Banquet, which concluded the annual 2024 OAN Convention on Saturday, November 16. The convention took place at Salishan Coastal Resort, Gleneden Beach, Oregon and had more than 200 OAN members in attendance. The award winners included the following: […]
President’s message: Linkage and flow
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It is always good to get off the farm. Every time I visit a nursery, I come back with new ideas and fresh energy. I’d like to use this column to share some of those ideas and introduce you to the people who inspired them. It’s a blustery morning today in western Oregon. The driving […]
New USDA Census of Hort arriving in mailboxes this month
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Watch your mail: The 2025 USDA Census of Horticulture Specialties is being mailed this month to more than 2,000 horticultural operations in Oregon and some 40,000 nationwide. The census asks questions about crops grown, their value, the square footage used for growing them, production expenses and more. Deadline: Responses are required by law. They are […]
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