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You are here: Home / Issues / August 2022 — Farwest Edition

August 2022 — Farwest Edition

By Bill Goloski — Posted August 1, 2022

The Farwest Show is floor is populated by the greatest growers, suppliers, and service providers in the West. Illustration by Bill Goloski

The double-duty August issue of Digger Magazine includes detailed stories about shade tree trends, shifts in consumer demand, and supply chain woes alongside the 2022 Farwest Show Guide and New Products Showcase companion piece. There is also uplifting news about the new plant releases from Oregon State University and all the recipients of Oregon Nurseries Foundation scholarships this year.

Farwest:

  • Farwest Show New Products Showcase: Explore newly-released innovations that have hit the green industry marketplace
  • Farwest Show Features: Make the Farwest Show experience the best one ever by joining in on any of these features and gatherings.
  • Farwest Exhibitor Search: Plan your route through the tradeshow floor.

In this issue:

  • The shifting shade tree market: What people find useful can change with societal trends as well as improved genetics.
  • Assessing consumer demand after COVID: After two banner years and still going strong, the nursery industry faces some headwinds.
  • A perfect storm of hurdles: Container vendors deal with supply chain, labor and raw materials issues, which in turn affects growers and retailers.
  • Nurturing future nursery leadership: Today’s students represent the nursery growers of tomorrow, and the Oregon Nurseries Foundation operates with that in mind.

Columns:

  • Turbocharge your career at Farwest: President’s Message by Josh Robinson
  • The new era of the industry is upon us: Director’s Desk by Jeff Stone
  • Selling the fall season: What I’m Hearing by Mike Darcy

Growing Knowledge, an ongoing series provided by Oregon State University in collaboration with the USDA and in partnership with OAN.

  • Bred for success: These are some current and future cultivars from Oregon State University Ornamental Plant Breeding Program.
Download a PDF of this issue.Download

Please send your comments on the issue to editor Curt Kipp at [email protected].

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Filed Under: Issues Tagged With: Digger, Digger magazine, Farwest, Farwest Show

About Bill Goloski

Bill Goloski is the publications manager at the Oregon Association of Nurseries and the art director for Digger magazine.

NURSERY NEWS

In Memoriam: Melvin John Steffenson

New USDA Census of Hort arriving in mailboxes this month

Oregon Association of Nurseries honors the industry’s best at 2024 Convention

Eason Horticultural Resources is now employee-owned

Oregon’s nursery licensing program aims to keep the entire industry healthy

Building trust is key to establishing clientele base for new nurseries

Five owners share their experiences on what it takes to start a nursery businesses

Bailey hires new CFO and chief HR officer

More Nursery News

From the pages of Digger

May 2025: Sustainability Issue

April 2025: The Tree Issue

March 2025: The Perennial Issue

February 2025: The Greenhouse Issue

January 2025: The Retail Issue

More issues of Digger

Pests and Diseases

Prioritizing nursery pest challenges

New tools in the battle against thrips

Aiming for precision in pest control

Oregon’s nursery licensing program aims to keep the entire industry healthy

$250,000 shifted to P. austrocedri research

More articles

FARWEST SHOW UPDATES

Sense of excitement prevailed at Farwest as nursery industry ‘Meets the Future’ 

Farwest Show attendees select favorites for the Retailers’ Choice Awards

Starway to Heaven™ Japanese Snowbell wins People’s Choice balloting at Farwest Show New Varieties Showcase

Hopper Bros. wins Best in Show booth award at 2024 Farwest Show   

Starway to Heaven™ Japanese Snowbell wins Judges’ Best in Show at Farwest Show New Varieties Showcase

More Updates from Farwest

The Value of Membership

Meet the leader: Sam Pohlschneider

OAN honors the industry’s best

Oregon Association of Nurseries honors the industry’s best at 2024 Convention

More member stories

​

Updates to exisiting subscriptions can be sent to [email protected]

News

  • Nursery News
  • Growing Knowledge
  • Nursery Operations

Features

  • Plant Features
  • OAN Members
  • Oregon Nursery Country

Columns

  • Director’s Desk
  • Mike Darcy
  • President’s Message
  • Digital Growth

Resources

  • OAN Home Page
  • Job Listings
  • Subscribe to Digger
  • Advertise in Digger
  • Online Plant Search

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