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You are here: Home / Uncategorized / December 2025: Welcome to Oregon Nursery Country

December 2025: Welcome to Oregon Nursery Country

By Vic Panichkul — Posted November 24, 2025

Oregon’s family nurseries form the backbone of the state’s agricultural economy. Nursery and greenhouse material is the state’s top ag commodity, generating $1.22 billion in sales in 2022.

There are several factors behind this success, including an ideal climate for dormancy and growth, adequate rainfall for irrigation, quality soil on abundant land, and — perhaps most of all — the dedication and ingenuity of Oregon growers.

At Columbia Nursery in Canby, Oregon, the duo of Wayne and Amanda Staehely started small and have been growing Wayne’s dream of a nursery specializing in growing rare and unique conifers and Japanese maples. When the nursery became a substantial business and the family grew, Amanda took over to run the day-to-day operation of the businesses and raise the kids at home on the nursery.

Venerable Monrovia Nursery Company moved its headquarters from California to Dayton, Oregon in 2025, and will celebrate its 100th anniversary in 2026. The nursery started in 1926 with just 10 acres near Los Angeles and has become to the nation’s largest grower of premium plants by sales and container acreage. It’s thrived through wars, recessions and the latest pandemic and has been a pioneer in the nursery industry with a number of firsts: container growing, customized soil mixes, plant patenting, nationwide shipping and consumer branding.

 The founders of Ekstrom & Schmidt Nursery, Brandon Schmidt and Steven Ekstrom, grew up with different backgrounds and educations, but they are united in their passion for plants. Over the years, they’ve refined their nursery’s focus and are known for Japanese maples, dogwoods and redbuds. They have a dual focus on quality and low cost and have developed a reputation for good cash-and-carry plants for small garden centers.

Heritage Seedlings & Liners in Salem and Stayton, Oregon, was founded by Mark and Jolly Krautmann and they turned their passion for rare plants into a thriving business focused on raising rare and unique seedlings, rootstock and woody plants. Now, Krautman has passed the torch to new owner Octavio Martinez to carry on his legacy and expand it.

Read on to meet these growers, and learn what makes Oregon Nursery Country.

Also in this issue:

COLUMNS

  • President’s Message: Christmas is a time for reflection and the people who really matter. By Patrick Newton.
  • What I’m Hearing: What gardeners look for when they visit garden centers. By Mike Darcy
  • Director’s Desk: Two decades in the making. By Jeff Stone.

Growing Knowledge, an ongoing series provided by Oregon State University in collaboration with the USDA and in partnership with OAN.

  • Adaptable, not just marketable: Public interest surges in climate-ready plants, but what does that mean? By Lloyd Nackley

Download a PDF of this issue.

Please send your comments on the issue to editor Curt Kipp at [email protected].

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Filed Under: Uncategorized

About Vic Panichkul

Vic Panichkul is publications manager at the Oregon Association of Nurseries and managing editor and art director for Digger Magazine. Contact him at 503-582-2009 or [email protected]

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OAN announces 2025 Friends of Nurseries award winners

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AmericanHort president and CEO to step down

In memoriam: Bill Van Belle

Longtime employee buys Heritage Seedlings and Liners

In Memoriam: Melvin John Steffenson

New USDA Census of Hort arriving in mailboxes this month

More Nursery News

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March: The Perennials Issue

February: The Greenhouse Issue

January 2026: The Retail Issue

November 2025: The Transportation Issue

October 2025

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FARWEST SHOW UPDATES

2026 Farwest Show issues calls for speakers

Excitement, optimism prevail at 2025 Farwest Show

Dazzling plants, products garner Retailer’s Choice Awards

Youngblood Nursery wins Best in Show booth honors at the 2025 Farwest Show

Glow Sticks Fescue wins top honors from judges at Farwest Show’s New Varieties Showcase 

More Updates from Farwest

The Value of Membership

AmericanHort president and CEO to step down

OAN honors industry leaders at 2025 Convention

Meet the Leader: Patrick Peterson

More member stories

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