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You are here: Home / Archives for Columns

Getting in ship shape together

By Amanda Staehely — Posted February 29, 2024

My main thought as we start March and the beginning of shipping season, is simple — good luck. This is what we are all here for; to sell plants. That’s true whether you provide necessary items such as fertilizer, soil, or the plants themselves. Maybe you are the grower. Maybe you sell the containers. Or […]

Filed Under: President's Message

The short and long game

By Amanda Staehely — Posted January 30, 2024

February is here! The shortest month of the year still packs a big punch. Scrambling to finish our winter grafting, harvesting spring orders, and trying to keep up on our current short Oregon legislative session makes for an exciting February here at Columbia Nursery, as well as for many of my fellow members, I am […]

Filed Under: President's Message Tagged With: OAN, OAN Members

Welcome to the Hall of Fame Class of 2024

By Jeff Stone — Posted January 30, 2024

It is no secret, I am a sports nut. So whether or not we are talking about Canton, Ohio (football), Cooper-stown, New York (baseball), Springfield, Massachusetts (basketball), Toronto, Ontario (hockey) or Atlanta, Georgia (college) as shrines to legends, leaders or innovators at a Hall of Fame — the OAN has its own in Wilsonville, Oregon. […]

Filed Under: Director's Desk, Uncategorized Tagged With: Hall of Fame, OAN, OAN Members

The excitement of turning the page to a new year

By Amanda Staehely — Posted December 28, 2023

Happy New Year! I hope everyone had a wonderful holiday season and was able to spend it with their loved ones in whatever traditions they celebrate. The craziness of December is always one of my most favorite months, and making traditions with our kids is something extra special during that time of year. One of […]

Filed Under: President's Message Tagged With: Digger magazine, OAN, OAN Members

 The transition to Google Analytics 4

By Ron McCabe — Posted December 28, 2023

When I discuss the need to measure online advertising performance with people I am often met with various forms of disinterest. The problem with traditional marketing and advertising is best expressed in this old quote: “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.”  Once I explain […]

Filed Under: Digital Growth Tagged With: Digger, Digger magazine

Our retail ecosystem is under duress

By Jeff Stone — Posted December 28, 2023

Everybody loves plants. Whether you have a green thumb or just a harbinger of doom to all things green and lovely, we all know that plants add so much to our lives. They are used in healing gardens, beautify our communities, and add a 20% bump to home values, just for starters. This couldn’t happen […]

Filed Under: Director's Desk Tagged With: Digger, Digger magazine, OAN, OAN Members

Olive trees are migrating north

By Mike Darcy — Posted November 29, 2023

Olive trees are now available at most local garden centers and in most cases, have seemed to grow well in our local conditions.

Filed Under: Beetles, Borers, Emerald Ash Borer, Insects, Mike Darcy, Plant Pests and Diseases Tagged With: Digger, Digger magazine, Plants

The people must step up in 2024

By Jeff Stone — Posted November 29, 2023

As the building blocks of our society are eroded by extremes on both sides of the political spectrum, our agricultural community can act as ballast for common sense. It’s no time to be passive. That only leads to more chaos.

Filed Under: Director's Desk Tagged With: Digger magazine, OAN, OAN Members

Our industry embodies spirit of Oregon pioneers

By Amanda Staehely — Posted November 29, 2023

I am a firm believer that you must love the work you do to do it well, and the people that make up Oregon’s nursery industry inspire me constantly with their perseverance. The people within this organization are what makes Oregon “Nursery Country.”

Filed Under: President's Message Tagged With: Digger magazine, OAN, OAN Members

Life’s good little surprises

By Amanda Staehely — Posted October 31, 2023

Life is funny. Do you ever think about where your life path has brought you?

Filed Under: Columns, President's Message Tagged With: Digger magazine, OAN

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NURSERY NEWS

Terra Gardens owner’s gesture for his mother opens the door to other wheelchair-bound gardeners

OAN announces 2025 Friends of Nurseries award winners

OAN leads grower-driven Japanese beetle solution

AmericanHort president and CEO to step down

In memoriam: Bill Van Belle

Longtime employee buys Heritage Seedlings and Liners

In Memoriam: Melvin John Steffenson

New USDA Census of Hort arriving in mailboxes this month

More Nursery News

From the pages of Digger

March: The Perennials Issue

February: The Greenhouse Issue

January 2026: The Retail Issue

November 2025: The Transportation Issue

October 2025

More issues of Digger

Pests and Diseases

OAN leads grower-driven Japanese beetle solution

Prioritizing nursery pest challenges

New tools in the battle against thrips

Aiming for precision in pest control

Oregon’s nursery licensing program aims to keep the entire industry healthy

More articles

FARWEST SHOW UPDATES

2026 Farwest Show issues calls for speakers

Excitement, optimism prevail at 2025 Farwest Show

Dazzling plants, products garner Retailer’s Choice Awards

Youngblood Nursery wins Best in Show booth honors at the 2025 Farwest Show

Glow Sticks Fescue wins top honors from judges at Farwest Show’s New Varieties Showcase 

More Updates from Farwest

The Value of Membership

AmericanHort president and CEO to step down

OAN honors industry leaders at 2025 Convention

Meet the Leader: Patrick Peterson

More member stories

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