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Written to make you a nursery industry expert.

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You are here: Home / Archives for Columns

Go with the flow

By Ben Verhoeven — Posted July 22, 2025

I’m here at Down To Earth Home, Garden and Gift in Eugene, Oregon to take a crash course in Retail 101.

Filed Under: President's Message

Share and share alike …

By Ben Verhoeven — Posted June 25, 2025

Sharing information with others helps everyone and the business in the long run.

Filed Under: President's Message

Compartir y compartir por igual…

By Ben Verhoeven — Posted June 25, 2025

Compartir información con otros ayuda a todos y al negocio.

Filed Under: President's Message

We need to fight for our brand

By Vic Panichkul — Posted June 25, 2025

We are finding that the family farm is under assault. It is a systemic disconnection from agriculture as a society.

Filed Under: Director's Desk

We’re surrounded by color shifters

By Mike Darcy — Posted May 22, 2025

Plants with foliage that changes colors during the growing season are all around us, if we just stop to pay attention.

Filed Under: Mike Darcy

Tú dices adiós y yo digo hola…

By Ben Verhoeven — Posted May 22, 2025

Al respetar el trabajo y tratar a todos por igual, empezando por saludar, se entiende por qué Gabriel y Robinson Nursery tienen tanto éxito.

Filed Under: President's Message, Uncategorized Tagged With: En español

Where collaboration makes a difference

By Jeff Stone — Posted May 22, 2025

The annual meeting of the Nursery & Landscape Association Executives of North America (NLAE) is a true benefit to the industry associations.

Filed Under: Director's Desk

You say goodbye and I say hello …

By Ben Verhoeven — Posted May 22, 2025

By respecting the work and treating everyone equally, starting with hello, you can see why Gabriel Mendoza and Robinson Nursery are so successful.

Filed Under: President's Message Tagged With: OAN Members, Wholesale Nurseries

It’s time for nurseries to join the climate conversation

By Jeff Stone — Posted April 21, 2025

As the Earth’s climate continues to affect global ecosystems, discussions surrounding our industry’s adaptation and mitigation strategies have become increasingly important. This is why we are hosting a Nursery and Greenhouse Industry Climate Summit at the 2025 Farwest Show.

Filed Under: Director's Desk

A matter of trust

By Ben Verhoeven — Posted April 21, 2025

What makes NWREC special isn’t just the research — It’s the spirit of cooperation that drives it forward.

Filed Under: President's Message

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NURSERY NEWS

GOP gubernatorial candidate Christine Drazan visits Farwest Show

Deciphering Oregon’s plastics recycling law

J. Frank Schmidt & Son Co. celebrates 80 years as a nursery standout

Monrovia Nursery Company celebrates 100 years of innovation and looks to the future

New AmericanHort CEO introduces himself to OAN

Bailey Nurseries removed dams to build environmental resilience

The new NurseryGuide.com powers up with new features

Terra Gardens owner’s gesture for his mother opens the door to other wheelchair-bound gardeners

More Nursery News

From the pages of Digger

September 2026 Digger

August 2026 Digger: Farwest Show Edition

July 2026

June: The Shrubs Issue

May 2026: the Sustainability Issue

More issues of Digger

Pests and Diseases

Box tree moths pose a threat to Oregon nurseries

Managing Phytophthora: timing, temperature and emerging threats

Managing slugs and snails in Pacific Northwest nurseries

OAN leads grower-driven Japanese beetle solution

Prioritizing nursery pest challenges

More articles

FARWEST SHOW UPDATES

GOP gubernatorial candidate Christine Drazan visits Farwest Show

Sofia® Cherry Laurel and Saturnalia™ American hybrid oak shine at New Varieties Showcase 

Eschenfelder Farms wins Best in Show at Farwest

A sense of excitement in the air at Farwest

Deciphering Oregon’s plastics recycling law

More Updates from Farwest

The Value of Membership

ONF scholarships help recipients launch their career in horticulture

New AmericanHort CEO introduces himself to OAN

OAN members see benefits and rewards from serving ag industry organizations

More member stories

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