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You are here: Home / Archives for Columns / President's Message

Weathering the storm

By Kyle Fessler — Posted July 29, 2021

August has always been a month I look forward to. As summer draws toward an end, it’s a big time of transition for our family. Between football practices, trying to squeeze in one more trip to the lake, and scrambling to find last-minute school supplies, there is much to accomplish before Labor Day hits. On […]

Filed Under: Columns, President's Message Tagged With: Digger, Digger magazine, Farwest, Farwest Show, OAN, OAN Members, Presidents Message

Stop and smell the roses

By Kyle Fessler — Posted June 28, 2021

The annual chaos of spring has slowed down a bit the past few weeks here in Nursery Country. It’s almost a mirror image of the chaos curve we see in the Fessler household each year. Flower season has its big push through Mother’s Day. The weekly yardwork around the house is in full effect at […]

Filed Under: Columns, President's Message Tagged With: Digger, Digger magazine, OAN, OAN Members, Politics, Presidents Message

Smart stewardship

By Kyle Fessler — Posted May 27, 2021

It’s tough to think about the future when we’re trying to keep up with solving the problems of the day. This is something we face nearly every spring, when the most important thing is getting plants out the door to our customers. We do, however, need to set aside time to strategically plan for the […]

Filed Under: Columns, President's Message Tagged With: Digger, Digger magazine, Presidents Message

Knowing what we don’t

By Kyle Fessler — Posted April 21, 2021

Some of the smartest people I know have one thing in common: They know what they don’t know. Years ago, I was fresh out of college and back in the industry, and I didn’t have a clue how much I really didn’t know. I had the opportunity to attend a multi-day conference put on by […]

Filed Under: Columns, President's Message Tagged With: Digger, Digger magazine, Presidents Message

Brighter days ahead

By Kyle Fessler — Posted March 23, 2021

This past month marked the one-year anniversary of our lives getting flipped upside down by COVID-19. What began as a passing phrase on the news ticker quickly turned into what some expected could be the Great Recession 2.0. Uncertainty became the norm. Expectations changed by the day. We were all in need of direction, and […]

Filed Under: Columns, President's Message Tagged With: Digger, Digger magazine, OAN, OAN Members

Making every step count

By Kyle Fessler — Posted February 25, 2021

Every family has traditions. In the Fessler family, we have one time-honored tradition that dates back long before my time. Each winter — typically on a cold, wet winter Saturday — our extended family gathers in Grandpa’s shop to make sausage. It’s taken decades of practice, but the process has evolved over the years into […]

Filed Under: Columns, President's Message Tagged With: Digger, Digger magazine, OAN, OAN Members, Presidents Message

Adapt, overcome and go live!

By Kyle Fessler — Posted January 25, 2021

Oregon nurseries have become well versed in the art of adversity. Out of sheer necessity, we have mastered the ability to adapt quickly to whatever may come at us. Winter can be a very erratic time for nursery growers in Oregon. Weather patterns can go from zero to 60 in the blink of an eye. […]

Filed Under: Columns, President's Message Tagged With: OAN, OAN Members, Presidents Message

The greatest benefit of all

By Kyle Fessler — Posted January 6, 2021

We often hear the phrase, “Membership has its benefits.” When we invest in a membership organization or cause, we expect to see a financial or emotional return on that investment. The Oregon Association of Nurseries (OAN) offers several programs that directly impact your bottom line, with a prime example being our health and dental insurance […]

Filed Under: Columns, President's Message Tagged With: Digger, Digger magazine, OAN, OAN Members, Presidents Message

Protecting and promoting growers

By Kyle Fessler — Posted November 24, 2020

For those of you whom I haven’t had the pleasure of meeting, my name is Kyle Fessler. I am grateful to be able to serve the members of the Oregon Association of Nurseries (OAN) as president for 2021. My wife Mollie and I have been married for 11 years, and together we have five beautiful […]

Filed Under: Columns, President's Message Tagged With: Digger, Digger magazine, OAN, OAN Members, Presidents Message

What a long, strange run it’s been

By Jim Simnitt — Posted October 20, 2020

One year ago, I assumed the position of OAN president. I likened it to starting a long training run. I felt apprehension about my readiness, but I was excited for the challenge. Boy, I had no idea what was in store. The first major obstacle was like going up the first hill in a run. […]

Filed Under: Columns, President's Message Tagged With: Digger, Digger magazine, OAN, OAN Members, Presidents Message

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NURSERY NEWS

Terra Gardens owner’s gesture for his mother opens the door to other wheelchair-bound gardeners

OAN announces 2025 Friends of Nurseries award winners

OAN leads grower-driven Japanese beetle solution

AmericanHort president and CEO to step down

In memoriam: Bill Van Belle

Longtime employee buys Heritage Seedlings and Liners

In Memoriam: Melvin John Steffenson

New USDA Census of Hort arriving in mailboxes this month

More Nursery News

From the pages of Digger

March: The Perennials Issue

February: The Greenhouse Issue

January 2026: The Retail Issue

November 2025: The Transportation Issue

October 2025

More issues of Digger

Pests and Diseases

OAN leads grower-driven Japanese beetle solution

Prioritizing nursery pest challenges

New tools in the battle against thrips

Aiming for precision in pest control

Oregon’s nursery licensing program aims to keep the entire industry healthy

More articles

FARWEST SHOW UPDATES

2026 Farwest Show issues calls for speakers

Excitement, optimism prevail at 2025 Farwest Show

Dazzling plants, products garner Retailer’s Choice Awards

Youngblood Nursery wins Best in Show booth honors at the 2025 Farwest Show

Glow Sticks Fescue wins top honors from judges at Farwest Show’s New Varieties Showcase 

More Updates from Farwest

The Value of Membership

AmericanHort president and CEO to step down

OAN honors industry leaders at 2025 Convention

Meet the Leader: Patrick Peterson

More member stories

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