The annual chaos of spring has slowed down a bit the past few weeks here in Nursery Country. It’s almost a mirror image of the chaos curve we see in the Fessler household each year. Flower season has its big push through Mother’s Day. The weekly yardwork around the house is in full effect at […]
Let’s keep them growing
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— PostedI have written several columns on the COVID-19 pandemic’s impact on garden centers and how they have responded to it. These last two years have been like no other in recent history —not just for garden centers, but every citizen. In many cases, our lives have been adjusted for us and we have had to […]
Sustainability is our calling card
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— PostedIt is fitting that this issue of Digger focuses on sustainability. Sustainability is embedded in how our nurseries operate, and it comes standard with all of our products. Last Labor Day, our region and the nearby Cascade forests came under attack from raging wildfires. Communities were destroyed, people were forced to evacuate, and the sky […]
Lessons of the pandemic
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— PostedEvery business sector has had to adapt to the pandemic. The various trade associations representing these sectors also had to navigate the same challenging environment, but they had a double responsibility. They had to steer their industry through the pandemic, as well. Nurseries did fairly well after an uncertain start to the pandemic. Other economic […]
Positive indications for 2021
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— PostedOne year ago, on March 6, 2020, Plant Nerd Night was held for the 19th consecutive year with more than 500 attendees. Little did we know that the following week COVID-19 restrictions would begin, and Plant Nerd Night suddenly had the dubious distinction of being the last large in-person consumer gardening event that year. Gone […]
A pause of appreciation
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— PostedThis is my 126th column as your executive director, and a lot has happened in the last 10½ years. As a history nerd, I went back to find the oldest version of Digger I could. I was able to locate Issue #2 (ever), from June 1956. The Oregon Association of Nurserymen, as it was known […]
Brighter days ahead
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— PostedThis past month marked the one-year anniversary of our lives getting flipped upside down by COVID-19. What began as a passing phrase on the news ticker quickly turned into what some expected could be the Great Recession 2.0. Uncertainty became the norm. Expectations changed by the day. We were all in need of direction, and […]
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