Throughout life, we run across people who affect us in positive ways. Teachers, coaches and friends can all have an influence upon us that lasts a lifetime. Within the nursery industry, mentors can be found just about anywhere. They can be bosses, co-workers, or even competitors down the road. They can also be family members […]
The first employee people see
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— PostedImagine you hired an employee who, when asked about your inventory, could only tell people what you used to sell. Or when asked where an item could be found, could only inexplicably point to empty space or not answer at all. Simply put, a single interaction with this employee might lead your customers to assume […]
President’s Message: Into the unknown
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— PostedSpring is a hectic time. Add in a worldwide pandemic with economic uncertainties, and it can be a recipe for disaster. The most unnerving aspect is the unknown. As an industry, we are accustomed to unpredictable weather. We see damaging frosts, rainy weekends, and hot, dry summers stressing the growing season. These are all hiccups […]
Up, down and all around
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— PostedSometimes popular phrases never really disappear. They just go dormant and then come back again. We might refer to them as being recycled, but I prefer using the word “dormant” since this is a garden column. The phrase “up, down and all around” was commonly used in garden training sessions in the 1970s and 1980s, […]
Rationality is our friend
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— PostedThe COVID-19 virus will most certainly impact families, friends and businesses. It is already causing tremendous disruption in the economy, not to mention knocking our daily lives off auto-pilot. In mid-March, I communicated with our membership the need to embrace that fear is not our friend — rationality is. We provided reliable resources people can […]
Protections for your selections
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— PostedBreeders and growers looking to protect their work have several available options There are a multitude of options for intellectual property (IP) protection for plants and plant-based inventions in the United States. A well-honed IP strategy can result in innovation and growth for just about any nursery stock producer, retailer, landscaper and related companies serving […]
Knowing customer needs before they do
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— PostedYou’ve got a great location. You’ve got massive inventory lined up on nursery benches. Perhaps, you even have indoor lines of merchandise, such as home décor and clothing. As far as you can tell, you’ve got everything a good nursery or garden center should have. So, why aren’t people buying anything? Accurately anticipating your customers’ […]
Sticking together on big pest issues
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— PostedNursery and greenhouse operators face an ever-increasing set of opportunities and challenges. Few are more daunting, or more of a game changer, than pest and disease issues. Oregon has a stellar reputation of producing quality plant material, which is shipped throughout the Pacific Northwest, the nation and internationally. Faced with uncertainty regarding the spread of […]
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