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Written to make you a nursery industry expert.

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You are here: Home / Archives for Columns

Stepping outside the box

By Mike Darcy — Posted August 1, 2017

From produce stands and cafés, to expanded product lines and cooking demonstrations, retail garden centers are trying novel approaches to attract new customers.

Filed Under: Mike Darcy Tagged With: Business, Consumer trends, Digger, Digger magazine, Operations, Plants, Retail Nurseries

Take advantage of it all

By Mark Bigej — Posted August 1, 2017

Summer is time not only to enjoy life but also to maximize business opportunities at the 2017 Farwest Show.

Filed Under: President's Message Tagged With: Business, Digger, Digger magazine, Farwest Show, OAN, OAN Members

Answering the anthem

By Jeff Stone — Posted July 3, 2017

We sing it. But do we know the story behind “The Star-Spangled Banner?”

Filed Under: Director's Desk Tagged With: Digger, Digger magazine, People

Capital lessons

By Mark Bigej — Posted July 3, 2017

A recent trip to Washington, D.C. leaves lasting impressions on OAN board president Mark Bigej

Filed Under: President's Message Tagged With: Digger, Digger magazine, Legal, People

A green industry means a green environment

By Jeff Stone — Posted June 2, 2017

The Oregon Association of Nurseries educates people about the benefits of the plant material grown in Oregon.

Filed Under: Director's Desk Tagged With: Digger, Digger magazine, Education, Marketing, OAN, Plants

Little vanguards of the garden

By Mike Darcy — Posted June 1, 2017

Schools and retail garden centers can help nurture a new generation of plant lovers.

Filed Under: Mike Darcy Tagged With: Business, Consumer trends, Digger, Digger magazine, Edibles, Education, Home gardening, Marketing, Operations, People, Plants, Retail Nurseries

The safety dividend

By Mark Bigej — Posted June 1, 2017

Two great organizations team up to make the nursery industry a safer and more economical workplace.

Filed Under: President's Message Tagged With: Business, Digger, Digger magazine, OAN Members, Operations, Workforce

How to make compelling videos

By Ian Doescher — Posted May 1, 2017

Motion pictures are a great way to tell your brand story, and technology makes them easy to make.

Filed Under: Pivot Points Tagged With: Business, Digger, Digger magazine, Marketing

Nursery moms: A different breed

By Mark Bigej — Posted May 1, 2017

The matriarchs of family-owned businesses are the glue that keeps both the family and the business together.

Filed Under: President's Message Tagged With: Business, Digger, Digger magazine, People, Retail Nurseries

We are your advocate

By Jeff Stone — Posted May 1, 2017

OAN is working for solutions to the immigration and labor issues that plague the industry today.

Filed Under: Director's Desk Tagged With: Digger, Digger magazine, Immigration, Operations, Politics, Workforce

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NURSERY NEWS

In Memoriam: Melvin John Steffenson

New USDA Census of Hort arriving in mailboxes this month

Oregon Association of Nurseries honors the industry’s best at 2024 Convention

Eason Horticultural Resources is now employee-owned

Oregon’s nursery licensing program aims to keep the entire industry healthy

Building trust is key to establishing clientele base for new nurseries

Five owners share their experiences on what it takes to start a nursery businesses

Bailey hires new CFO and chief HR officer

More Nursery News

From the pages of Digger

June 2025: Shrubs issue

May 2025: Sustainability Issue

April 2025: The Tree Issue

March 2025: The Perennial Issue

February 2025: The Greenhouse Issue

More issues of Digger

Pests and Diseases

Prioritizing nursery pest challenges

New tools in the battle against thrips

Aiming for precision in pest control

Oregon’s nursery licensing program aims to keep the entire industry healthy

$250,000 shifted to P. austrocedri research

More articles

FARWEST SHOW UPDATES

Sense of excitement prevailed at Farwest as nursery industry ‘Meets the Future’ 

Farwest Show attendees select favorites for the Retailers’ Choice Awards

Starway to Heaven™ Japanese Snowbell wins People’s Choice balloting at Farwest Show New Varieties Showcase

Hopper Bros. wins Best in Show booth award at 2024 Farwest Show   

Starway to Heaven™ Japanese Snowbell wins Judges’ Best in Show at Farwest Show New Varieties Showcase

More Updates from Farwest

The Value of Membership

Meet the leader: Sam Pohlschneider

OAN honors the industry’s best

Oregon Association of Nurseries honors the industry’s best at 2024 Convention

More member stories

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