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You are here: Home / Archives for Columns / Pivot Points

Connecting through social media

By Peter Szymczak — Posted September 11, 2015

Pick up five easy tips to kick-start your social media presence

Filed Under: Pivot Points Tagged With: Digger, Digger magazine, Marketing

Connecting for the long term

By Alyssa Wise — Posted August 1, 2015

Networking is an excellent way to expand your business horizons. Learn the marketing pro’s tips for establishing new partnerships and making them last.

Filed Under: Columns, Pivot Points Tagged With: Business, Digger, Digger magazine, Farwest

It’s all about the relationships

By Alyssa Wise — Posted July 1, 2015

Marketing pro tips to achieve brand loyalty

Filed Under: Pivot Points Tagged With: Digger, Digger magazine, Marketing

Social (media) listening

By Mark Fordice — Posted May 1, 2015

Learn how to use hashtags and Google Alerts to hear what your customers and competition are saying about you.

Filed Under: Columns, Pivot Points Tagged With: Digger magazine, Marketing

Managing your digital reputation, part 2: Review sites

By Mark Fordice — Posted March 2, 2015

It’s important to know what’s being said about your company on the
major review websites.

Filed Under: Pivot Points Tagged With: Business

Managing your digital reputation

By Mark Fordice — Posted January 13, 2015

Your presence on the Internet is your company’s digital reputation … and the Internet likes to gossip.

Filed Under: Columns, Pivot Points Tagged With: jan2015

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NURSERY NEWS

Terra Gardens owner’s gesture for his mother opens the door to other wheelchair-bound gardeners

OAN announces 2025 Friends of Nurseries award winners

OAN leads grower-driven Japanese beetle solution

AmericanHort president and CEO to step down

In memoriam: Bill Van Belle

Longtime employee buys Heritage Seedlings and Liners

In Memoriam: Melvin John Steffenson

New USDA Census of Hort arriving in mailboxes this month

More Nursery News

From the pages of Digger

March: The Perennials Issue

February: The Greenhouse Issue

January 2026: The Retail Issue

November 2025: The Transportation Issue

October 2025

More issues of Digger

Pests and Diseases

OAN leads grower-driven Japanese beetle solution

Prioritizing nursery pest challenges

New tools in the battle against thrips

Aiming for precision in pest control

Oregon’s nursery licensing program aims to keep the entire industry healthy

More articles

FARWEST SHOW UPDATES

2026 Farwest Show issues calls for speakers

Excitement, optimism prevail at 2025 Farwest Show

Dazzling plants, products garner Retailer’s Choice Awards

Youngblood Nursery wins Best in Show booth honors at the 2025 Farwest Show

Glow Sticks Fescue wins top honors from judges at Farwest Show’s New Varieties Showcase 

More Updates from Farwest

The Value of Membership

AmericanHort president and CEO to step down

OAN honors industry leaders at 2025 Convention

Meet the Leader: Patrick Peterson

More member stories

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