A U.S. economy that already had several telltale signs of a possible recession has now likely entered one for sure, thanks to the COVID-19 pandemic, green industry economist Dr. Charlie Hall told listeners at a Monday webinar presented by AmericanHort and the Nursery and Landscape Association Executives (NLAE). “Our economy was functioning, we’ve had a […]
Rationality is our friend
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The COVID-19 virus will most certainly impact families, friends and businesses. It is already causing tremendous disruption in the economy, not to mention knocking our daily lives off auto-pilot. In mid-March, I communicated with our membership the need to embrace that fear is not our friend — rationality is. We provided reliable resources people can […]
March 2020
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Take a look at the next wave of annual, perennial, and woody favorites breeders and growers are introducing to the marketplace, and copy down some notes from our valuable column on plant patent and copyright protections. Growers will also benefit from tips for detecting boxwood blight symptoms in the field. In this issue: The next […]
Scouting for boxwood blight
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These tips make it easier to spot and mitigate this highly infectious disease By Jerry E. Weiland and Jay W. Pscheidt The 2019 growing season was a big year for boxwood blight in Oregon. The disease, caused by the pathogen Calonectria (Cylindrocladium) pseudonaviculata, has caused substantial damage to boxwood shrubs in U.S. nurseries and gardens […]
Protections for your selections
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Breeders and growers looking to protect their work have several available options There are a multitude of options for intellectual property (IP) protection for plants and plant-based inventions in the United States. A well-honed IP strategy can result in innovation and growth for just about any nursery stock producer, retailer, landscaper and related companies serving […]
The next genera(tion)
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Breeders diligently pursue what they hope will strike the market’s fancy and become a hot seller When the perennial craze hit the Northwest 40 years ago, some breeders were front and center with plants to satisfy the gardeners who couldn’t wait to create an English garden in their backyard. The passion for blowsy borders has […]
Knowing customer needs before they do
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You’ve got a great location. You’ve got massive inventory lined up on nursery benches. Perhaps, you even have indoor lines of merchandise, such as home décor and clothing. As far as you can tell, you’ve got everything a good nursery or garden center should have. So, why aren’t people buying anything? Accurately anticipating your customers’ […]
Sticking together on big pest issues
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Nursery and greenhouse operators face an ever-increasing set of opportunities and challenges. Few are more daunting, or more of a game changer, than pest and disease issues. Oregon has a stellar reputation of producing quality plant material, which is shipped throughout the Pacific Northwest, the nation and internationally. Faced with uncertainty regarding the spread of […]
Our voice matters
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In February, I joined a group of the OAN’s Government Relations Committee members on a trip to Salem. We met with legislators to talk about the current session and how multiple bills directly relate to, and impact, our nursery industry. Ten or more years ago, this would have been an “off year” — the legislature would […]
February 2020
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Growers are finding new markets with medical facilities as they invest in garden spaces to assist with patient care. Producers are also keeping a tight grip on offering credit to their customers in partners to manage finances. Also in this issue, Todd Nelson shares his background and thoughts on the industry, Mike Darcy predicts a […]
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