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You are here: Home / Archives for Digger magazine

Money efficiency

By Carol Suruki — Posted April 30, 2018

These tips will help growers spend their business dollars wisely As a business owner, you want to spend your money on what provides true, long-term business value. Because nurseries can rely heavily on cash flow to keep their operations running, it’s important to understand where your money is going and plan for your capital investments. […]

Filed Under: Nursery Operations Tagged With: Business, Digger, Digger magazine, Efficiency, Finance, moss adams

Marketing efficiency

By Ian Doescher — Posted April 30, 2018

This is the Efficiency Issue of Digger, so I’m joining the party to talk about efficiency in marketing. By that I mean ways you can do more with less: less time, less money, fewer resources and so on. You may be expending too much time, effort or money. Here are a few simple suggestions for […]

Filed Under: Columns, Pivot Points Tagged With: Digger, Digger magazine, Marketing, Pivot Points

Your efficient nursery business

By Curt Kipp — Posted April 30, 2018

Nursery profitability is always a challenge. We talked to more than a dozen growers and industry colleagues who have become more efficient, and increased their bottom line, by improving their management, workflows, inputs and workspaces. Whether it’s a daffodil or a giant sequoia, a plant is a relatively simple closed system. Its ultimate growth is driven by basic environmental factors such as light, water, soil and accessible nutrients. The nurseries that produce these plants, however, are much more complicated.

Filed Under: Nursery Operations Tagged With: Business, Digger, Digger magazine, Efficiency, lean, Operations, Wholesale Nurseries

Managing for efficiency

By Curt Kipp — Posted April 30, 2018

Efficiency begins at the top. It starts with company leadership setting an expectation and empowering employees to contribute their ideas and expertise. It’s about encouraging dynamic, back-and-forth conversations in the workplace. Companies such as wholesale propagator JLPN Inc. in Salem, Oregon; wholesale grower Skagit Horticulture in Mount Vernon, Washington; Eshraghi Nurseries in Hillsboro, Oregon; wholesale […]

Filed Under: Nursery Operations Tagged With: Business, Digger, Digger magazine, Efficiency, lean, Management

Creating an efficient workflow

By Curt Kipp — Posted April 30, 2018

Although setting the tone for innovation is important, the production process is where the action takes place. Companies like Alpha Nurseries of Salem, Oregon; Robinson Nursery of Amity, Oregon; Woodburn Nursery & Azaleas of Woodburn, Oregon and others have realized great savings from revising their production processes to make them more efficient. At Alpha, manager […]

Filed Under: Nursery Operations Tagged With: Business, Digger, Digger magazine, Efficiency, lean

Using your inputs efficiently

By Curt Kipp — Posted April 30, 2018

Although labor is the largest expense for many nurseries, it isn’t the only expense. Inputs such as water, fertilizer, growing media and even artificial light also impose significant costs for the grower. Entire books could be written on saving water and electricity in a nursery. The Oregon Association of Nurseries and the Oregon Environmental Council […]

Filed Under: Nursery Operations Tagged With: Business, Digger, Digger magazine, Efficiency, lean

Arranging the workspace

By Curt Kipp — Posted April 30, 2018

In the nursery world, there’s a fine line between having too much space and not enough. Ben Verhoeven, president and general manager of Peoria Gardens, has found the secret to walking that line. “Lots of sleepless nights and coffee,” he said. “Deep breaths. Colorful language.” In all seriousness, though, utilizing a nursery’s space in the […]

Filed Under: Nursery Operations Tagged With: Business, Digger, Digger magazine, Efficiency, lean

Finding common ground on immigration

By Jeff Stone — Posted April 30, 2018

The immigration system has been broken for more than three decades. Building an immigration reform package in a vitriolic political environment remains a huge challenge. Oregon’s agricultural industry is united in seeking a solution to the perpetual labor crisis. Getting from there will demand that we reconsider what a solution could look like. Washington, D.C. […]

Filed Under: Columns, Director's Desk Tagged With: Digger, Digger magazine, Immigration, OAN, OAN Members, Politics

What does efficiency look like?

By Josh Zielinski — Posted April 30, 2018

Regardless of what part of the country you are in, it seems labor is tight for nurseries in need of help. We all know our businesses must reckon with limited options if we are going to remain open. One way to address the labor shortage is to do more with less. Everywhere we look, we […]

Filed Under: Columns, President's Message Tagged With: Digger, Digger magazine, Efficiency, OAN, OAN Members

April 2018 — The Greenhouse Issue

By Bill Goloski — Posted March 28, 2018

The Greenhouse Issue From growing under the seasonally gray sky of the Pacific Northwest, to matching up perennials and grasses for compact urban landscapes, the Greenhouse Issue will bring you up to speed on how Oregon prepares for spring. In this issue: Small, tall and packed together: The trend toward smaller spaces drives intensive use of perennials […]

Filed Under: Issues Tagged With: Digger, Digger magazine, Greenhouses, Issue, Landscaping

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NURSERY NEWS

Terra Gardens owner’s gesture for his mother opens the door to other wheelchair-bound gardeners

OAN announces 2025 Friends of Nurseries award winners

OAN leads grower-driven Japanese beetle solution

AmericanHort president and CEO to step down

In memoriam: Bill Van Belle

Longtime employee buys Heritage Seedlings and Liners

In Memoriam: Melvin John Steffenson

New USDA Census of Hort arriving in mailboxes this month

More Nursery News

From the pages of Digger

March: The Perennials Issue

February: The Greenhouse Issue

January 2026: The Retail Issue

November 2025: The Transportation Issue

October 2025

More issues of Digger

Pests and Diseases

OAN leads grower-driven Japanese beetle solution

Prioritizing nursery pest challenges

New tools in the battle against thrips

Aiming for precision in pest control

Oregon’s nursery licensing program aims to keep the entire industry healthy

More articles

FARWEST SHOW UPDATES

2026 Farwest Show issues calls for speakers

Excitement, optimism prevail at 2025 Farwest Show

Dazzling plants, products garner Retailer’s Choice Awards

Youngblood Nursery wins Best in Show booth honors at the 2025 Farwest Show

Glow Sticks Fescue wins top honors from judges at Farwest Show’s New Varieties Showcase 

More Updates from Farwest

The Value of Membership

AmericanHort president and CEO to step down

OAN honors industry leaders at 2025 Convention

Meet the Leader: Patrick Peterson

More member stories

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