Growing minds: Part 1 Oregon’s higher horticulture education programs feed the pipeline of nursery talent When Ryan Contreras, associate professor at Oregon State University (OSU) in Corvallis, Oregon, talks to students with an interest in plants and the horticulture program, one point inevitably rises to the top. “I can guarantee you a job in the […]
APHIS testing new portal to find import requirements
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The USDA Animal and Plant Health Inspection Service (APHIS) is developing a new online portal to make it easier to locate and display import requirements, according to a release from the agency. The Agricultural Commodity Import Requirements (ACIR) is currently in beta-testing, and it has started with Plants and Plant Products Not for Propagation. The […]
Fruit scientist, hydrologist join ARS Science Hall of Fame
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Two scientists have been inducted into the Agriculture Research Service (ARS) Science Hall of Fame. ARS has been honoring senior agency researchers for outstanding, lifelong achievements in agricultural science and technology in the Hall of Fame since 1986. Plant geneticist Chad E. Finn has been posthumously recognized for his outstanding work with small-fruits crop research […]
Lean, but clean
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Faced with a pandemic, Lean nurseries adapted to stay ahead of the curve Early last spring we sat in the office of an Oregon nursery client. As Lean consultants to this company, we were there as the owner faced a crisis. He worked through scenarios and pondered how to survive a possible massive interruption to […]
Lessons of the pandemic
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Every business sector has had to adapt to the pandemic. The various trade associations representing these sectors also had to navigate the same challenging environment, but they had a double responsibility. They had to steer their industry through the pandemic, as well. Nurseries did fairly well after an uncertain start to the pandemic. Other economic […]
Knowing what we don’t
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Some of the smartest people I know have one thing in common: They know what they don’t know. Years ago, I was fresh out of college and back in the industry, and I didn’t have a clue how much I really didn’t know. I had the opportunity to attend a multi-day conference put on by […]
USDA-NRCS Annual Report available for download
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The USDA Natural Resources Conservation Services (NRCS) has released its 2020 annual report. The summary of Oregon’s Strategic Approach to Conservation highlights the tools and processes their programs have used to help farmers and ranchers. The report includes a breakdown of their investments in conservation, as well as descriptions of 8 Basin success cases and […]
Two online lecture series available from AmericanHort
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AmericanHort is offering two online series of educational seminars using recordings from Cultivate’20 Virtual. Each one has three lectures by notable thought-leaders in the industry and can be watched on-demand. Registrants will be able to access the material until May 1. The Pricing to Win series of lectures reviews pricing strategies that can be used […]
tHRIve webinar explores marketing by plant benefits
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Bridget Behe Ph.D. will share new marketing research in a tHRIve webinar, Plant Benefits or Features: Which Cue is More Effective?, starting at 4 p.m. on April 15. Behe’s prior research revealed that young consumers are drawn to branded plant products over non-branded ones, and they want more information on signage. Her new research examines […]
Suicide prevention program focuses on ag community
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Oregon State University Extensions Services is offering FREE online suicide prevention training for people in the agriculture community. The 90-minute program, Question, Persuade, Refer (QPR), teaches attendees how to identify the warning signs of suicidal thoughts and get people to lifesaving help. Anyone who works in agriculture is welcome to register for the next sessions: […]
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