This is the Efficiency Issue of Digger, so I’m joining the party to talk about efficiency in marketing. By that I mean ways you can do more with less: less time, less money, fewer resources and so on. You may be expending too much time, effort or money. Here are a few simple suggestions for […]
Your efficient nursery business
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— PostedNursery profitability is always a challenge. We talked to more than a dozen growers and industry colleagues who have become more efficient, and increased their bottom line, by improving their management, workflows, inputs and workspaces. Whether it’s a daffodil or a giant sequoia, a plant is a relatively simple closed system. Its ultimate growth is driven by basic environmental factors such as light, water, soil and accessible nutrients. The nurseries that produce these plants, however, are much more complicated.
Managing for efficiency
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— PostedEfficiency begins at the top. It starts with company leadership setting an expectation and empowering employees to contribute their ideas and expertise. It’s about encouraging dynamic, back-and-forth conversations in the workplace. Companies such as wholesale propagator JLPN Inc. in Salem, Oregon; wholesale grower Skagit Horticulture in Mount Vernon, Washington; Eshraghi Nurseries in Hillsboro, Oregon; wholesale […]
Creating an efficient workflow
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— PostedAlthough setting the tone for innovation is important, the production process is where the action takes place. Companies like Alpha Nurseries of Salem, Oregon; Robinson Nursery of Amity, Oregon; Woodburn Nursery & Azaleas of Woodburn, Oregon and others have realized great savings from revising their production processes to make them more efficient. At Alpha, manager […]
Using your inputs efficiently
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— PostedAlthough labor is the largest expense for many nurseries, it isn’t the only expense. Inputs such as water, fertilizer, growing media and even artificial light also impose significant costs for the grower. Entire books could be written on saving water and electricity in a nursery. The Oregon Association of Nurseries and the Oregon Environmental Council […]
Arranging the workspace
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— PostedIn the nursery world, there’s a fine line between having too much space and not enough. Ben Verhoeven, president and general manager of Peoria Gardens, has found the secret to walking that line. “Lots of sleepless nights and coffee,” he said. “Deep breaths. Colorful language.” In all seriousness, though, utilizing a nursery’s space in the […]
Finding common ground on immigration
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— PostedThe immigration system has been broken for more than three decades. Building an immigration reform package in a vitriolic political environment remains a huge challenge. Oregon’s agricultural industry is united in seeking a solution to the perpetual labor crisis. Getting from there will demand that we reconsider what a solution could look like. Washington, D.C. […]
What does efficiency look like?
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— PostedRegardless of what part of the country you are in, it seems labor is tight for nurseries in need of help. We all know our businesses must reckon with limited options if we are going to remain open. One way to address the labor shortage is to do more with less. Everywhere we look, we […]
Wilbur-Ellis develops new precision spray agent Diligence-EA™
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— PostedWilbur-Ellis Company, an international marketer and distributor of agricultural products, has added a new adjuvant to its existing line of products. Diligence-EA™ with Accustrike™ Technology is a deposition aid and drift reduction agent for most fungicide, herbicide and insecticide ground-spray applications. Without a noticeable change in droplet size, the water-based adjuvant holds a uniform spray […]
Senninger Irrigation appoints VP of global sales
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— PostedSteve Abernethy will be transitioning from the role of vice president of global sales for landscape irrigation and outdoor lighting for the Hunter Industries Company to be Senninger Irrigation’s vice president of global sales. Abernethy brings more than two decades of experience to his new leadership position. “We are excited for Steve to join the […]
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