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You are here: Home / Archives for Business

Keeping our world ‘Wonderful’

By Todd Nelson — Posted May 31, 2023

SpaceX recently conducted an orbital test flight of their Starship spacecraft. The tallest, most powerful spacecraft ever constructed, “designed to both carry crew and cargo to Earth orbit, the Moon, Mars and beyond,” according to SpaceX. The test lasted four minutes and the starship self-destructed before it was able to make it into orbit. Was […]

Filed Under: President's Message Tagged With: Business, Digger, Digger magazine, OAN, OAN Members, Plants

Nursery industry tops list of Oregon ag commodities

By Peter Szymczak — Posted April 24, 2023

The nursery industry retained the top spot on the Oregon Department of Agriculture’s updated list of the top 20 most valuable agricultural commodities statewide. Greenhouse and nursery plants earned approximately $1.3 billion in 2021 — an increase of 10% over their value in 2020 and representing 22% of the total value of all Oregon agriculture. […]

Filed Under: Nursery News Tagged With: Business, Plants

May 2023: The Sustainability Issue

By Peter Szymczak — Posted April 20, 2023

The May 2023 issue of Digger explores the myriad ways the nursery and greenhouse industry of today is implementing sustainable measures and building on the legacy of pioneers in sustainability, such as Mahonia Nursery owner John D. Miller and agricultural inventor Heping Zhu, who developed the technology that would become the Intelligent Spray Control System. […]

Filed Under: Issues Tagged With: Business, Digger, Digger magazine, OAN, OAN Members, Plants, Retail Nurseries, Wholesale Nurseries

Answering nature’s challenges

By Todd Nelson — Posted April 20, 2023

On October 17, 1989, the Oakland A’s and San Francisco Giants assembled to battle it out in game 3 of the World Series. Then, an hour before the first pitch, a 6.9 magnitude earthquake rocked northern California. There were reported 3,700 injuries, 63 deaths and over $6 billion in damages reported. The series was postponed […]

Filed Under: President's Message Tagged With: Business, Digger, Digger magazine, OAN, OAN Members

5 tips to tune up your green marketing online

By Ron McCabe — Posted April 20, 2023

Anyone who has been in the green industry for any length of time will agree that we have all had some strange times with an unprecedented influx of business. The market is shifting for wholesalers and garden centers alike as they experience a shift to a new normal. This shift is requiring everyone to reassess […]

Filed Under: Digital Growth Tagged With: Business, Digger, Digger magazine

Natives shine on

By Kym Pokorny — Posted April 20, 2023

Thanks to climate change, sales of drought-tolerant, pollinator-loving native perennials are enjoying their time in the sun Concern for the environment and pollinators is inspiring gardeners to add native plants to their landscape. At the same time, climate change is driving an ongoing increase in demand for heat- and drought-tolerant natives. Sustainable landscaping with native […]

Filed Under: Plant Features Tagged With: Business, Digger, Digger magazine, OAN, OAN Members, Plants, Retail Nurseries, Wholesale Nurseries

Sustainable industries need sustainable solutions

By Jeff Stone — Posted April 20, 2023

Every year, when I try to come up with a column topic for the month of May, my tendency is to focus on labor. This year’s May issue of Digger is focused on sustainability, and that only leads me to an angering paradox. Many things about the nursery industry are sustainable — but our labor […]

Filed Under: Director's Desk Tagged With: Business, Digger, Digger magazine, OAN, Politics

April 2023: The Trees Issue

By Peter Szymczak — Posted March 24, 2023

The April 2023 issue of Digger looks at the business of growing big trees. Columns: Departments: Download a PDF of this issue. Please send your comments on the issue to editor Curt Kipp at [email protected].

Filed Under: Issues Tagged With: Business, Digger, Digger magazine, Farwest, OAN, OAN Members, Plants, Politics, Retail Nurseries, Wholesale Nurseries

The eternal appeal of oaks

By Erica Browne Grivas — Posted March 24, 2023

Original species have stood the test of time and still sell well, while new smaller columnar hybrids of Quercus are coming on strong With fossils found as old as 55 million years, oaks have been entwined with human history since it began. Because of their longevity and massive proportions, the largest oak species in the […]

Filed Under: Plant Features Tagged With: Business, Digger, Digger magazine, OAN Members, Plants, Retail Nurseries, Wholesale Nurseries

Meet the Leader: Angela Bailey

By Peter Szymczak — Posted March 24, 2023

Tell us about yourself. My husband, Larry, and I own and operate Verna Jean Nursery. I am proud to be a fourth-generation farmer and second-generation OAN member. After my mom’s passing in 2005, Larry and I, along with our two daughters, Katie and Abbigayle, returned to the nursery. Today, we farm on the same land […]

Filed Under: OAN Members Tagged With: Business, Digger, Digger magazine, OAN Members, Plants, Politics, Wholesale Nurseries

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NURSERY NEWS

In Memoriam: Melvin John Steffenson

New USDA Census of Hort arriving in mailboxes this month

Oregon Association of Nurseries honors the industry’s best at 2024 Convention

Eason Horticultural Resources is now employee-owned

Oregon’s nursery licensing program aims to keep the entire industry healthy

Building trust is key to establishing clientele base for new nurseries

Five owners share their experiences on what it takes to start a nursery businesses

Bailey hires new CFO and chief HR officer

More Nursery News

From the pages of Digger

May 2025: Sustainability Issue

April 2025: The Tree Issue

March 2025: The Perennial Issue

February 2025: The Greenhouse Issue

January 2025: The Retail Issue

More issues of Digger

Pests and Diseases

Prioritizing nursery pest challenges

New tools in the battle against thrips

Aiming for precision in pest control

Oregon’s nursery licensing program aims to keep the entire industry healthy

$250,000 shifted to P. austrocedri research

More articles

FARWEST SHOW UPDATES

Sense of excitement prevailed at Farwest as nursery industry ‘Meets the Future’ 

Farwest Show attendees select favorites for the Retailers’ Choice Awards

Starway to Heaven™ Japanese Snowbell wins People’s Choice balloting at Farwest Show New Varieties Showcase

Hopper Bros. wins Best in Show booth award at 2024 Farwest Show   

Starway to Heaven™ Japanese Snowbell wins Judges’ Best in Show at Farwest Show New Varieties Showcase

More Updates from Farwest

The Value of Membership

Meet the leader: Sam Pohlschneider

OAN honors the industry’s best

Oregon Association of Nurseries honors the industry’s best at 2024 Convention

More member stories

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