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Written to make you a nursery industry expert.

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You are here: Home / Archives for Digger

Sense of excitement prevailed at Farwest as nursery industry ‘Meets the Future’ 

By Vic Panichkul — Posted August 28, 2024

A sense of optimism and excitement prevailed at the 2024 Farwest Show as the exhibitors put their best foot forward, forged new customer connections, and strengthened existing relationships. “This year’s Farwest Show floor had great energy with over 4,000 in attendance and more than 300 exhibiting companies representing many segments throughout our industry,” said Allan […]

Filed Under: Farwest Show, Nursery News Tagged With: Digger, Farwest, OAN Members, Plants

A little bit of mud never hurts

By Amanda Staehely — Posted May 28, 2024

I have said it many times before, but I truly didn’t see myself becoming a nurserywoman when I was younger. In fact, if I was being completely honest, I see so much karma coming back and smacking me right across the face lately. When I was young and in school, my dad would regularly come […]

Filed Under: President's Message Tagged With: Digger, Digger magazine, OAN Members

May 2024: Sustainability issue

By Vic Panichkul — Posted May 1, 2024

The May issue of Digger is our annual focus on sustainability. Columns: Growing Knowledge, an ongoing series provided by Oregon State University in collaboration with the USDA and in partnership with OAN. Download a PDF of this issue.

Filed Under: Issues Tagged With: Digger, Digger magazine

Greenhouse structures vary, so pick the one that suits your operation best

By Mitch Lies — Posted January 30, 2024

At Little Prince of Oregon Nursery, a wholesale annuals/perennials grower in Aurora, Oregon, Mark Leichty works with several styles of greenhouses, including gutter connect, Quonset-style and peak-roofed structures. His preference is a GK Machine peak-roofed greenhouse, part of the Donald, Oregon, company’s 5000 series. And, fitting with Leichty’s philosophy, you can find several of the […]

Filed Under: Nursery Operations Tagged With: Digger, Digger magazine

Variegated plants add variety and texture to gardens

By Emily Hoard — Posted January 30, 2024

Heucheras were once known for their flowers. Now, they’re regarded for their flashy foliage in different shades of red, purple and yellow. Dan Heims, president of Terra Nova Nurseries Inc. in Canby, Oregon, is known for introducing many variegated plants to the market, including variegated Heuchera. “I’ve always had a fascination with variegated plants,” Heims […]

Filed Under: Nursery Operations, Plant Features Tagged With: Digger, Digger magazine

Garden centers have to navigate choppy waters when pricing their goods

By Jon Bell — Posted January 30, 2024

For almost five years, Crystal Cady owned her own garden and farming business, Sunflower Acres Farm & Garden in Salem. Through it, she would grow and source plants and garden products. She sold mostly at farmers’ markets and plant shows, where it almost never failed that her hanging flower baskets were more expensive than anyone […]

Filed Under: Retail Garden Centers Tagged With: Digger, Digger magazine

Member Profile: Country Garden Nursery LLC

By Vic Panichkul — Posted January 30, 2024

Imagine that your custom hanging baskets are so successful and have such a loyal following that when a customer in Tiburon, California, passes away, they’ve set up a trust so that your hanging baskets keep getting shipped to their town. That’s the kind of loyal customer that has made Melissa and Joe McLaughlin’s Country Garden […]

Filed Under: Nursery Operations, OAN Members Tagged With: Digger, Digger magazine, OAN Members

Our retail ecosystem is under duress

By Jeff Stone — Posted December 28, 2023

Everybody loves plants. Whether you have a green thumb or just a harbinger of doom to all things green and lovely, we all know that plants add so much to our lives. They are used in healing gardens, beautify our communities, and add a 20% bump to home values, just for starters. This couldn’t happen […]

Filed Under: Director's Desk Tagged With: Digger, Digger magazine, OAN, OAN Members

 The transition to Google Analytics 4

By Ron McCabe — Posted December 28, 2023

When I discuss the need to measure online advertising performance with people I am often met with various forms of disinterest. The problem with traditional marketing and advertising is best expressed in this old quote: “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.”  Once I explain […]

Filed Under: Digital Growth Tagged With: Digger, Digger magazine

January 2024: The Retail Issue

By Vic Panichkul — Posted December 28, 2023

The New Year’s issue of Digger tracks the trends steering sales for retail nurseries and garden centers

Filed Under: Issues, Uncategorized Tagged With: Digger, Digger magazine, Retail Nurseries

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NURSERY NEWS

In Memoriam: Melvin John Steffenson

New USDA Census of Hort arriving in mailboxes this month

Oregon Association of Nurseries honors the industry’s best at 2024 Convention

Eason Horticultural Resources is now employee-owned

Oregon’s nursery licensing program aims to keep the entire industry healthy

Building trust is key to establishing clientele base for new nurseries

Five owners share their experiences on what it takes to start a nursery businesses

Bailey hires new CFO and chief HR officer

More Nursery News

From the pages of Digger

June 2025: Shrubs issue

May 2025: Sustainability Issue

April 2025: The Tree Issue

March 2025: The Perennial Issue

February 2025: The Greenhouse Issue

More issues of Digger

Pests and Diseases

Prioritizing nursery pest challenges

New tools in the battle against thrips

Aiming for precision in pest control

Oregon’s nursery licensing program aims to keep the entire industry healthy

$250,000 shifted to P. austrocedri research

More articles

FARWEST SHOW UPDATES

Sense of excitement prevailed at Farwest as nursery industry ‘Meets the Future’ 

Farwest Show attendees select favorites for the Retailers’ Choice Awards

Starway to Heaven™ Japanese Snowbell wins People’s Choice balloting at Farwest Show New Varieties Showcase

Hopper Bros. wins Best in Show booth award at 2024 Farwest Show   

Starway to Heaven™ Japanese Snowbell wins Judges’ Best in Show at Farwest Show New Varieties Showcase

More Updates from Farwest

The Value of Membership

Meet the leader: Sam Pohlschneider

OAN honors the industry’s best

Oregon Association of Nurseries honors the industry’s best at 2024 Convention

More member stories

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