The New Year’s issue of Digger tracks the trends steering sales for retail nurseries and garden centers:
- A string of succulent successes: Thanks in large part to social media, the market for indoor succulents is larger, more varied and more popular than ever before. By Emily Lindblom.
- Taking your plants to market: Farmer’s markets, gardening events and open houses bring plant growers and shoppers together. By Debbie Teashon
- Events to bring in the masses: In a post-pandemic world, retailers can use classes and events to establish new traditions and spur repeat customer interactions. By Tracy Ilene Miller.
Also in this issue:
- Boxing out boxwood blight: Growers must work vigilantly to keep the fungus that causes boxwood blight out of their nurseries. By Jon Bell.
Columns:
- President’s Message: Looking forward with impact. By Todd Nelson.
- Director’s Desk: Time to go big and green. By Jeff Stone.
- Digital Growth: Reputations fuel your reputation online. By Ron McCabe.
Growing Knowledge, an ongoing series provided by Oregon State University in collaboration with the USDA and in partnership with OAN.
- How to catch a thrips. Rigorous scouting can help manage tip-feeding thrips before they cause irreparable damage. By Lloyd Nackley and Melissa Scherr.
Please send your comments on the issue to editor Curt Kipp at ckipp@oan.org.
