Nothing about the spring 2020 garden season has been ordinary. From March onward, the COVID-19 pandemic has impacted many facets of the garden industry in ways no one could have predicted. Six months ago, if you had described a scene where shoppers and workers were wearing masks and standing six feet apart, no one would […]
Becoming a Zoom Jedi master
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The COVID-19 pandemic has forced me to work at home, isolated in what I have started calling “the 64th Avenue Bunker.” As a result, my family has gained a deeper understanding of my severe technological deficits. They commonly hear me uttering phrases like, “I just want it to work!” I am not quite to the […]
The first employee people see
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Imagine you hired an employee who, when asked about your inventory, could only tell people what you used to sell. Or when asked where an item could be found, could only inexplicably point to empty space or not answer at all. Simply put, a single interaction with this employee might lead your customers to assume […]
President’s Message: Into the unknown
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Spring is a hectic time. Add in a worldwide pandemic with economic uncertainties, and it can be a recipe for disaster. The most unnerving aspect is the unknown. As an industry, we are accustomed to unpredictable weather. We see damaging frosts, rainy weekends, and hot, dry summers stressing the growing season. These are all hiccups […]
Up, down and all around
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Sometimes popular phrases never really disappear. They just go dormant and then come back again. We might refer to them as being recycled, but I prefer using the word “dormant” since this is a garden column. The phrase “up, down and all around” was commonly used in garden training sessions in the 1970s and 1980s, […]
Rationality is our friend
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The COVID-19 virus will most certainly impact families, friends and businesses. It is already causing tremendous disruption in the economy, not to mention knocking our daily lives off auto-pilot. In mid-March, I communicated with our membership the need to embrace that fear is not our friend — rationality is. We provided reliable resources people can […]
Protections for your selections
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Breeders and growers looking to protect their work have several available options There are a multitude of options for intellectual property (IP) protection for plants and plant-based inventions in the United States. A well-honed IP strategy can result in innovation and growth for just about any nursery stock producer, retailer, landscaper and related companies serving […]
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