Digger magazine

Written to make you a nursery industry expert.

The value of influence

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Nurseries strategically seek influence and recap the rewards About 10 years ago, Costa Farms launched a campaign called “O2 for You,” which was designed to play up the valuable role that houseplants can play in cleaning pollutants out of indoor air. The Miami, Florida-based horticultural grower — now one of the largest in the world — compiled […]

A corner of the market

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The path of the specialty nursery has unique challenges and rewards There are many Oregon wholesale growers that offer something for everyone. For them, it’s all about variety — growing and shipping as much of what their customers need as possible. Specialty growers, by contrast, are a whole different breed. They pick one plant and […]

Start here: your marketing budget priority list

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Wouldn’t we all love to have the advertising budgets and marketing teams of Nike or Apple? Unfortunately, that’s not in the cards for most of us. Generally, small- and medium-sized business owners must prioritize their time and money. Are you wondering where to start, or whether you’ve covered the most important things? Here is my […]

Part of the climate change solution

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Someone has done the calculations, and it turns out that Oregon is responsible for 0.14 percent of the world’s carbon emissions. This means that 99.86 percent comes from outside of our little slice of the Pacific Northwest. Oregon is abundant in natural resources. Timber, food and nursery production reign. It is no accident that we […]

17th annual Spring GardenPalooza is April 6

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More than 45 local nurseries and garden art vendors will showcase thousands of plants, tools and outdoor décor at the Spring GardenPalooza, a one-day gardening event. Judy Alleruzzo and William McClenathan of Garden Time are scheduled to meet attendees of the event. Festivities will take place at Fir Point Farms, 14601 Arndt Road, Aurora, Oregon, […]

Oregon Pride Nurseries, Inc. joins Bower & Branch network

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The horticultural e-commerce brand Bower & Branch announced in a release that Oregon Pride Nurseries Inc. of McMinnville, Oregon has become the sixth grower to join their network of businesses. They are the second Oregon-based grower in the network, following the lead of Woodburn Nursery & Azaleas Inc., which joined the network in May 2018. […]

Skagit Horticulture opens clean-stock greenhouse, hires manager

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Skagit Horticulture (Mabton, Washington) has opened a new, clean-stock greenhouse for large-scale production of select agricultural plant starts launched last year, and appointed an Agricultural Division manager. The new greenhouse will produce virus-free transplants for hop growers, vineyard operators, and orchardists. Initial plant starts for softwood cuttings are sourced from the National Clean Plant Network […]

MA introduces MycoApply® Ultrafine Endo/Ecto

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Mycorrhizal Applications (MA) has launched a new mycorrhizal inoculant product called MycoApply® Ultrafine Endo/Ecto. Developed to improve the soil for conifers, woody shrubs and other ornaments, the product features four species of endomycorrhizae and seven species of ectomycorrhizae. The fungi colonize on a plant’s root systems to increase the surface area, allowing it to absorb […]